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January 28, 2005

Advertising thwarted by empowerment

Some South African advertising agencies have shifted their focus away from their fundamental role of creating good quality advertising ...



...as a direct result of having to concentrate their energies first and foremost upon becoming empowered. This is the sentiment conveyed by HerdBuoys McCann-Erickson managing director, Happy Ntshingila.


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Posted by bernievn at January 28, 2005 11:03 AM